Pia Elliot : Empowering Women to Wear What They Want

This one’s for the ladies!

Local online boutique Pia Elliot has taken a step in a new direction to support more local fashion businesses and expand its reach.

Priding themselves on empowering women to wear what they want, Pia Elliot’s new direction has transformed the e-boutique into a unique online fashion hub for women of all shapes and sizes.

The new hub is a place where leading bricks and mortar boutiques and fashion forward customers can meet and connect within one e-commerce website. Primarily, it’s a place to boost the online presence of physical boutiques that face strong competition from national and international online retailers.


Letting go of their own range of brands and instead working with and stocking a range of retailers who embrace the ‘empowering women to wear what they want’ mission, Pia Elliot now offers a small, but very stylish new selection of designer brands and trendworthy styles.

Sara Phillips, Gary Bigeni, Dominic Jones, Gail Sorronda and Tom Gunn are all listed on the Kenmore Hills based fashion hub, and there’s also a sneaky end of season sale section to lust over. And www.piaelliot.com also do Layby, how cool!

So get on board the Shop Small campaign this November and love your local fashion boutiques, both online and instore. Who’s your favourite?

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